UX/UI Design, User Research
Adobe Illustrator, Adobe InDesign, Procreate
Design Objective: Design a Public Transportation App. A public transport digital tool that allows users to interact with public transportation in a town or city. Design assets for an app where public transport modes, routes, schedules, and fares can be easily viewed, sorted, saved, and purchased. The client might be a local government, municipality, or transportation authority. It could also be a private company seeking to partner with local government. Or, it could be a firm just looking to use public data to make a profitable product. Include UX assets for a smartphone-based experience. The final deliverables must include: The Design Brief, User Research and Personas, User Flow, Information Architecture, Wireframes, and Mood Boards.

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